The Vegas Golden Knights announced on May 23, 2026 a full slate of fan activations and game-day plans for Games 3 and 4 of the 2026 Western Conference Final against the Colorado Avalanche.
Game 3 is scheduled for Sunday, May 24, at T-Mobile Arena with a 5:00 p.m. PT puck drop; doors will open 75 minutes before puck drop. The team said all fans in attendance at each home game will receive an exclusive gold battle towel designed for that night. Fan activations on Toshiba Plaza will include face painters, tattoo artists, partner activations, food and beverage options and a merchandise trailer, while the Allegiant Stage will feature a DJ and visits from the VGK cast.
The Knights outlined timing and in-arena entertainment in detail: the VGK cast will embark on the March to The Fortress one hour before game time, the club’s new pregame show — featuring on-ice live action, video, a light show and ice projections — will begin 30 minutes before puck drop and will air throughout the Golden Knights television territory on Scripps Sports and KnightTime+. All seven playoff games will be broadcast on, and the Knights’ radio broadcasts will be available on the VGK Radio Network presented by Lee’s Discount Liquor via FOX Sports Las Vegas at 94.7 FM and 1340 AM, and in Spanish on Deportes Vegas at 1460 AM.
The announcement also covered concessions and fan value. New items at T-Mobile Arena will include a Bone-In Short Rib Panzerotti and a Lobster Mac Dog. The VGK Locals Menu will offer popcorn, fountain soda, bottled water, pretzels, nachos and hot dogs for $5.50 per item. The team reiterated that all Vegas Golden Knights practices at City National Arena remain free and open to the public, and that official team watch parties in Las Vegas will be held for each playoff road game, complete with DJs, giveaways, raffle prizes and appearances from the VGK cast. Knight Time at Noon will continue throughout the playoffs at its usual Monday 12 p.m. PT timeslot on FOX Sports Las Vegas and streaming on the team’s digital channels.
This push comes as part of the 2026 Stanley Cup Playoffs, presented by the Southern Nevada Toyota Dealers Association, and as the Knights and Avalanche meet in the Western Conference Final. The list of activations and broadcast plans signals a bid by the club to amplify the game-night experience and keep fans engaged whether they arrive early for plaza events, follow the on-ice pregame spectacle from their seats, or join watch parties around town.
The plans create some practical friction. The March to The Fortress starts one hour before puck drop — 4:00 p.m. for a 5:00 p.m. start — while doors open 75 minutes prior, at 3:45 p.m. The pregame show’s 30-minute lead time means on-ice elements begin at 4:30 p.m., forcing fans who want to take in plaza activations, the cast’s march and the full pregame show to choose how to sequence their arrival. At the concession level, the juxtaposition of premium new items and the $5.50 locals menu highlights a split strategy meant to serve both experiential and value-minded attendees.
The Knockout is simple: Vegas is layering entertainment on top of hockey. By coordinating plaza activations, march timings, an amplified pregame show and broad broadcast coverage — television on Scripps Sports, streaming on KnightTime+, national airtime on and multi-frequency radio coverage — the Golden Knights are aiming to turn home dates into destination events rather than single hockey games.
What matters now is atmosphere. If the activations fill the plaza, the March to The Fortress draws a loud crowd and the pregame show energizes seats, the Knights will have manufactured a harder place for the Avalanche to play in Games 3 and 4. These plans, announced May 23, are designed to make that happen tonight and for every remaining home game in this Western Conference Final.
