Obsession Box Office: Second-weekend 16% Jump Nears $20M, Sequel Talk

Obsession box office climbed 16% in weekend two to a near $20 million haul, pushing an 11-day projection to $55.1M and increasing sequel chatter.

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Brandon Hayes
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Arts writer and cultural critic covering theatre, fine art, and the independent music scene. Regular contributor to The Atlantic and Rolling Stone.
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Obsession Box Office: Second-weekend 16% Jump Nears $20M, Sequel Talk

woke to projections that would post a 16 percent increase in its second weekend and haul a near $20 million three-day gross.

That bump would push the film to a projected $24.8 million over a four-day frame and a cumulative 11-day total of $55.1 million, figures that studios and exhibitors are watching as proof the film is building genuine steam rather than collapsing after opening.

The most immediate weight to those numbers is how they rearrange recent horror benchmarks: if the projections hold, Obsession would be 18 percent ahead of at the same point in its run, though it would still sit 17 percent behind at the comparable stage. Longlegs finished its domestic run at $74.3 million; Nosferatu ended at $95.6 million.

Audience response is the clearest explanation for the lift. Obsession's definite recommend rose to 74 percent from 70 percent last weekend, while women accounted for 51 percent of ticket buyers in weekend two versus 41 percent in opening weekend. Men gave the movie a slightly higher definite recommend than women, 75 percent to 73 percent.

The demographic skew is unusually young: the 18–34 bracket made up 75 percent of viewers, with 18–24-year-olds outpacing 25–34-year-olds 40 percent to 35 percent. Particular slices of the audience loved the movie: women under 25 returned the film its highest grade at 91 percent, and men over 25 handed it a 90 percent score.

Those figures matter because they map to different revenue paths. A strong young core and rising recommend rates indicate robust walk-up business and repeat viewings—both drivers of a sustained box office run—while the gender shift suggests the film is broadening beyond an initial, narrower audience.

Still, the picture is not uniformly clean. The same projections that show Obsession beating Longlegs at this point also make clear it remains well behind Nosferatu, which finished far higher in total gross. That gap raises a central tension: Obsession has momentum and excellent audience grades, but it will need to sustain the current lift across coming weeks to close the gap with the biggest recent horror breakout.

Industry chatter has already started to treat ancillary revenue as part of the story. "Sometimes, these movies make more in merchandise than the actual movie," an observer said, underlining that box office is only one slice of a film's profitability and sequel calculus.

On that front, Curry Barker has mentioned the possibility of an Obsession 2, a sign studios are listening to the numbers and to how the crowd is responding. With a projected $55.1 million at 11 days and a visibly younger, enthusiastic audience, the business case for an immediate follow-up is stronger than it would be for a tepid sophomore weekend.

Bottom line: Obsession's box office is not merely holding — it's accelerating. The film looks set to cement itself as a solid mid-tier horror hit that will outpace Longlegs at the same moment in their runs and give studio executives reason to greenlight further investment. It is unlikely, on current numbers, to reach Nosferatu's eventual totals; but between the 16 percent second-weekend lift, near $20 million three-day haul, and the film's demographic reach, Obsession has done enough to move from curiosity to franchise possibility.

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Arts writer and cultural critic covering theatre, fine art, and the independent music scene. Regular contributor to The Atlantic and Rolling Stone.